Custom Application Development

Solution

Maintaining consistency in design across all devices is a major problem in UI field. Design inconsistency can lead to customer dissatisfaction and disjoined user experience. We helped the brand in creating the best UI design which was engaging and scalable across all devices.

• – Mastered the concept of Android design
• – Carried an effective research on making an engaging user interface
• – Created responsive user interface that adapt to screen size
• – Delivery of a seamless user design

Solution

Product display is one of the crucial challenges in the UI design. Effective layouts and good color scheme play an important role in customer retention and acquisition. Our team of UI designers conducted a thorough research to employ the best practices for product display.

• – Leveraged user data to gain consumer insights into the intent and impulses.
• – Conducted different tests to determine optimal layout, load time, navigation path, and image size.
• – Conducted research to employ the best practices for product display
• – Carried in-depth survey to understand the preferences for an engaging user experience

Solution

One of the biggest user interface challenges is to bridge the gap between design and development. Our designers carefully managed the brand to make it presentable and appealing. Moreover, our developers appreciate the aesthetics.

• – Our designers used the collaboration tools to establish the collaborative environment
• – Conducted regular cross-team meetings
• – Articulated design objectives with the development strategies
• – Created shared jargon to ensure both teams are on the same pace

Solution

The ultimate success for custom software development is strong usage and adoption. We helped the brand in improving performance slowdown, bottlenecking, and downtime events. We optimized SQL statements, cached common queries, and added index strategically.

• – Designed a scalable architecture using load balancing and cloud services
• – Used micro service architecture to decompose custom software into independent scalable modules
• – Implemented caching mechanism and optimized database queries
• – Continuous monitoring and optimization of app performance

Solution

Even with the complete functionality, custom software fails if the UI/UX design feels confusing or outdated. Our expert team of custom software developers understood the user needs and perspectives. We planned an information architecture to provide logical content flow and interaction.

• – Understood target users through interviews and research surveys
• – Conducted user research and user personas
• – Prioritized user friendly interface and intuitive navigation
• – Performed usability testing and collected feedback

Solution

Often brands find it difficult to provide a clear communication about the custom software development. We helped the brand by asking the right question, understanding client’s operations, and goals. We adopted an agile approach for the flexibility of the custom software development.

• – Conducting thorough requirement and research
• – Built comprehensive specifications to guide the project
• – Maintaining clear communication with the brands
• – Allowing cross-functional agile teams to convert specifications into prototypes

Solution

Low platform compatibility is one of the major issues while building a website. Our expert web developers ensure the website runs smoothly across different browsers, operating systems, and platforms to provide an engaging experience for the customers.

• – Using a comprehensive testing method to check the website compatibility across the platforms
• – Performed manual and automated tests
• – Using cloud-based browser testing tools for smooth website running
• – Validating codes to encompass cross-platform features

Solution

Website development also depends on the tech stack that most businesses choose depending upon the budget and various other factors. We helped the brand in choosing the prominent tech stack and developed a website by gathering the business requirements.

• – Analyzed well-defined project requirements
• – Understanding the complexity of the website
• – Determined the approximate budget
• – Picking up the right tech stack for website development

Solution

Finding the perfect development strategy is one of the major business challenges while building a website. Our team of compelling web developers helped the brand formulate a consistent and streamlined development strategy.

• – Defining the goals
• – Using the web development strategy through an automated process
• – Used different approaches for testing, deployment, and maintenance of the website
• – Sprint-based development helped in completing the website development strategy on time

Solution

Generally businesses are having misconceptions that creating a page and targeting keywords will rank their business. Our team of SEO experts helped this brand in creating a page with an exceptional user experience with helpful content. Our SEO team believes that SEO is much more than keyword targeting.

• – Getting experts input on contents quality and accuracy
• – Used header tags to breakup the content into sections
• – Added visual elements to help customers understand the topic
• – Collaborated with our best designers to improve the page accessibility

Solution

Slow loading pages deter people from interacting to the website. People refrain from waiting too long and expects the information to load fast. We helped the brand in speeding up the website and analyzed it’s page speed to avoid customers bounce back to the search results.

• – Analyzed page speed by using SEO checking tools
• – Listed the ways to improve page speed
• – Highlighted specific files to compress
• – Used minimal coding

Solution

One of the biggest SEO challenges is to target the wrong keywords. Keywords are an important part of SEO. Our compelling team of SEO experts helped this brand target long-tail keywords that helped it appear in top search results.

• – Revising the SEO keyword strategy
• – Focused on keywords that have three or more words
• – Targeting long tail keywords
• – Increase in customer visits